Adjust Your Focus

Most startups think buyers will be interested in their customers, revenue, and opportunities to expand the same. The reality of strategic.

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Identify Key Capabilities

What are the 3 or 4 functions that your product or team performs particularly well? Valuable capabilities can be market-facing or internal, broad or narrow..

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Identify Use Cases

How could an acquirer use your capabilities to generate new revenue, retention, or cost savings? Having 3-6 use cases will help you identify prospects, quantify.

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Identify Segments

What types of companies would have my use cases? Brainstorm as many segments as possible. You can always cull them before outreach, or during outreach.

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Calculate Your Value

How much value does my company create for an acquirer? A key to strategic acquisitions that value is subjective, relating to the use case for.

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Understand Value Friction

The buyer will not be willing to pay the full value you calculate. That’s partially because they are anchored to different figures. Every purchase is.

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Rank Your Prospects

Determine which prospects are your best prospects by factoring Value, Propensity and Fit. At Inorganic we have three calculations that we run to rank prospects..

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Identify the Right Contact

Who is the right person to contact at a prospective acquirer? There is a simple rule for the right contact at an acquirer. If the.

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Craft the Right Message

The right message makes it easy for your prospect to engage. Strategic acquisitions are risky and time-consuming projects for acquirers. The path of least resistance.

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Start Your Outreach

Email is the standard for strategic outreach. A few guidelines will help maximize your response. Sequence your outreach in order of highest ranked prospect to.

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Come to Terms

Congrats, you have one or more interested parties. Now it’s time to negotiate terms. In the case of early-stage strategic exits, the plan for your.

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Due Diligence

Diligence is typically a 1-2 month period during which the buyer can review company materials to verify claims. During this period, you will be asked.

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