Category: E-book

1. Adjust Your Focus! Most startups think buyers will be interested in their customers, revenue, and opportunities to expand the same. The ...

2. Identify Key Capabilities What are the 3 or 4 functions that your product or team performs particularly well? Valuable capabilities can be market-facing ...

3. Identify Use Cases How could an acquirer use your capabilities to generate new revenue, retention, or cost savings? Having 3-6 use cases will ...

4. Identify Segments What types of companies would have my use cases? Brainstorm as many segments as possible. You can always cull them before ...

5. Calculate Your Value How much value does my company create for an acquirer? A key to strategic acquisitions that value is subjective, relating ...

6. Understand Value Friction The buyer will not be willing to pay the full value you calculate. That’s partially because they are anchored ...

7. Rank Your Prospects Determine which prospects are your best prospects by factoring Value, Propensity and Fit. At Inorganic we have three calculations that ...

8. Identify the Right Contact Who is the right person to contact at a prospective acquirer? There is a simple rule for the right ...

9. Craft the Right Message The right message makes it easy for your prospect to engage. Strategic acquisitions are risky and time-consuming projects for ...

10. Start Your Outreach Email is the standard for strategic outreach. A few guidelines will help maximize your response. Sequence your outreach in order ...